This is by far one of the best water projects I’ve seen! A girl named Katie Harrison along with a small and dedicated voluntary team started an independent, not for profit company called FRANK. Who in the heck is FRANK?
“FRANK Water is an independent bottled spring water company. FRANK aims to supply the UK’s demand for bottled water in a socially responsible way – by giving the net profits (100%) to technology based clean water projects around the world.
Every one litre of FRANK spring water bought in the UK helps fund 200 litres of clean, safe drinking water for villagers at the FRANK projects in India and Africa.”
Water for Water,.. straight up. How great is that!? Especially considering how serious the worlds water problem is. Can you believe it’s the year 2007 and there is still people in the world who don’t have access to clean water!?!?!
Stop and think about it. WATER. The most basic human right. No access.
While here in America and most developed countries we pay, $1, $2, $3,.. sometimes up to $5+ for a bottle!
More than a billion (MORE THAN A BILLION!) people in the world today lack access to clean drinking water. The result is that there are more people in the world’s hospitals today suffering from water-borne diseases than any other ailment.
Two million children die every year – 6000 a day – from such infections. Most of them are under the age of five.
The question now is,.. when is FRANK coming to the US? Or when will a not for profit like FRANK be started here? Or better yet,.. when will one of the big brand water companies announce they’re going to do something about this crisis and help?..
While I was writing this,.. I was curious to see how much the big brands were spending on advertising water to us?
If a company and their competition can afford $20 million to market & advertise WATER to us,.. imagine how much they’re making off us!?… And imagine how much they could give to help the billion+ humans who have no access to clean water.
Think about it.
Via > Trendhunter
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